Clothing tradesman debuts, sells out of fashion-inclusive hijab …

July 21, 2017 - fall Denim

  • American Eagle Outfitters debuted a denim hijab as partial of it's Fall '17 campaign. The product sole out in reduction than dual weeks of being accessible online. Photo: Contributed/ American Eagle Outfitters

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Clothing tradesman American Eagle Outfitters recently pennyless barriers with a launch of a denim hijab.

AEO’s hijab was accessible starting Jul 8 as an online usually object for only underneath $20. It done headlines on amicable media and was out of batch in only over a week.

The conduct covering, that was partial of a Fall ’17 campaign, was in such high direct that it sole out, according to a association spokesperson.


American Eagle’s tumble ad featured Somali-American indication Halima Aden wearing a hijab.

A DENIM hijab 👏 @americaneagle #wearityourway #coolforthesummer #ICan

A post common by Halima Aden (@kinglimaa) on Jul 13, 2017 during 10:00pm PDT

“Handpicked for their ability to mangle stereotypes and credit in their multi-hyphenated careers, a Fall 2017 debate facilities a new expel of millennials from sundry industries and backgrounds,” American Eagle pronounced in a recover announcing a debate launch.

The association has nonetheless to contend either they devise to re-stock a product online, or deliver it in their stores. The tradesman has area locations in Danbury, Milford, Trumbull and Stamford.

A news by Retail Dive writes, “Many attire retailers are looking to a Middle East for abroad growth, where in many areas a immature and flourishing center difficulty includes fashion-forward women meddlesome in conduct coverings that concede them to heed to their traditions with style.”

Nike is among a retailers operative to supplement fashion-inclusive products. It recently announced skeleton to launch a Nike Pro hijab for Muslim women athletes in early 2018.

“The fact that Nike and American Eagle are removing into this difficulty demonstrates how absolute a niche this could be,” a Retail Dive news said.

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