Madewell Unveils Fall 2016 Advertising Campaign Starring Constance Jablonski

August 24, 2016 - fall Denim

Madewell denounced a tumble 2016 promotion debate on Tuesday.  

Shot on Constance Jablonski in Lisbon, Portugal, a debate focuses on a 6 difference that conclude Madewell — tomboy, sexy, cool, unexpected, free and suave — and facilities looks that best paint them for a tumble season.

The tumble collection facilities more than 200 new arrivals that are certainly Madewell though have been updated and rested for a new season. Some equipment embody beloved shirts, shirt dresses, ribbed and lace-up sweaters, wide-leg jeans and outerwear.

Last month, Madewell launched a new program, patrician Denim Every Day, to coincide with a attainment of a tumble collection in stores. The programed highlighted one new denim object per day for 24 days. Pieces were announced any day during Madewell.com and by Madewell’s amicable channels, including Instagram, Twitter, Facebook and Pinterest.

“We are celebrating a launch of tumble denim in a approach we have never finished before — after a initial recover of a core collection, we will continue to betray a new denim-inspired object any day for 24 days. Tune into Madewell’s Instagram for limited-edition collabs and one-of-a-kind pieces, all of that are disdainful to Madewell. Thinking out of a box and reimagining how denim could be used for this module was a lot of fun for my team. It was a sky’s-the-limit routine that  allowed us to use denim to emanate some of a favorite things — think furniture, sneakers, art and even a candle,” Joyce Lee, Head of Madewell design, pronounced in a press release.

The initial of a featured equipment was a span of denim Madewell x Vans sk8-hi slim, high-top sneakers, while other products enclosed a customizable jean jacket, a denim chair, maternity jeans, a denim jumpsuit and more.

Click by a slip uncover above to see images from Madewell’s tumble campaign. 

FOLLOW: Madwell, Fall 2016, Advertising Campaign

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