Riders® by Lee® Launches Revolutionary Bounce Back Denim …

September 1, 2016 - fall Denim

GREENSBORO, N.C.–(BUSINESS WIRE)–Riders®
by Lee®
, a lifestyle attire code for women charity at
affordable prices, currently announced a launch of a newest creation – Bounce
Back Denim
. Debuting in stores national this fall, this innovative
denim offers widen that “bounces back,” never losing a shape.

Unlike other widen fabrics that eventually bag out by a finish of the
day, Bounce Back Denim offers implausible recovery. Through the
multiple of high widen fibers and technical fabric construction,
Bounce Back Denim fits amazingly, moves comfortably, and never loses its
shape.

“We honour ourselves on conceptualizing wardrobe that allows women to demeanour and
feel their best. Women wish to be comfortable, though don’t wish to
scapegoat looking great. This reward collection of jeans allows us to
accommodate and surpass that need by providing them with intelligent denim featuring a
gentle fit that bounces behind even after hours of wear,” pronounced Joyce
Markwell, clamp boss of merchandising for Riders by Lee. “No matter
where her day takes her – either during work or during play – Bounce Back Denim
is done to pierce and to demeanour only as good during a finish of a day as it
did during a beginning.”

Riders by Lee conducted endless fit and judgment contrast with over 700
women of all shapes and sizes, charity them a possibility to wear Bounce
Back Denim – bending, flexing, stretching and relocating via their
day. Women were gay that Bounce Back kept a guarantee of being the
“No Bag. No Sag.” denim.

Bounce Back Denim is accessible in 3 mid-rise styles – skinny, slim
true and slim foot – in a accumulation of light, midst and dim denim
washes, as good as in black. Like all Riders by Lee styles, Bounce Back
Denim retails for around $20 during value-minded retailers nationwide.

In further to Bounce Back Denim, Riders by Lee’s tumble 2016 line also
facilities classical denim styles, infrequent pants, on-the-go comfort options,
select tops and a accumulation of plus-sized styles.

For some-more information about Riders by Lee, greatfully revisit www.RiderbyLee.com,
also revisit a code on Facebook, www.Facebook.com/RidersbyLee,
Instagram, www.Instagram.com/RidersbyLee,
Twitter, @RidersbyLee
or Pinterest, www.Pinterest.com/RidersbyLee.

About a Riders®
by Lee
®
brand

The Riders® by Lee® code is famous for affordable,
select and innovative garments for women of all ages, shapes and
sizes. Retailing for around $20, the styles are developed to fit real
women’s bodies and yield a fit solutions specific to their
particular needs. Riders® by Lee® jeans, casuals
and tops are accessible during value-minded retailers nationwide. For more
information about Riders® by Lee® or to locate a
retailer, revisit www.RiderbyLee.com
or call 1.800.874.3370.

Riders® by Lee® is owned by VF Corporation (NYSE:
VFC), that is a tellurian personality in a design, manufacture, selling and
placement of branded lifestyle apparel, shoes and accessories. The
company’s rarely diversified portfolio of absolute brands spans numerous
geographies, product categories, consumer demographics and sales
channels, giving VF a singular attention position and a ability to create
sustainable, long-term expansion for the business and shareholders. The
company’s largest brands are The North Face®, Vans®, Timberland®,
Wrangler®, Lee® and Nautica®
. For some-more information, revisit www.vfc.com.

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› tags: fall Denim /