Tommy Hilfiger Announces Gigi Hadid as Global Brand Ambassador for Tommy Hilfiger

December 17, 2015 - fall Denim

AMSTERDAM–(BUSINESS WIRE)–Tommy Hilfiger, that is owned by PVH Corp. [NYSE: PVH], announces that
internationally eminent supermodel Gigi Hadid will seem as a brand
envoy for Tommy Hilfiger women’s commencement Fall 2016,
building on a new prophesy and vital enlargement of a brand’s global
women’s business. As partial of her disdainful ambassadorship, Hadid has
partnered with Tommy Hilfiger to launch her initial plug collection,
combined in partnership with a iconic American designer. Launching in
Fall 2016, a plug will underline women’s sportswear, shoes and
accessories, including watches and sunglasses, as good as a new
fragrance, that applaud Hadid’s singular take on complicated style, fused
with Hilfiger’s signature “classic American cool” heritage.

“I’ve famous Gigi and her family for years, and it has been extraordinary to
watch her grow into one of a world’s tip models and most-followed
conform influencers,” pronounced Tommy Hilfiger. “Gigi has walked in our
runway shows and now we are anxious to continue a partnership with
her as a new face of Tommy Hilfiger womenswear and fragrance.
She is truly a clarification of today’s ‘Tommy Girl’ – her magnetic
celebrity is splendid and always optimistic, and her character is confident,
free and cool.”

Hadid’s ambassadorship reflects a company’s vital joining to
expanding a women’s businesses globally; while already a significant
writer to tellurian revenues, there is a clever intensity for
additional enlargement opposite all women’s categories. The enlargement strategy
encompasses pattern direction, store design, merchandising, presentation
and communication to benefaction a uninformed new prophesy for Tommy Hilfiger womenswear,
reinforcing a brand’s certification as a world’s heading accessible
engineer code that offers stylish classics with a witty conform edge.

Dubbed a “social supermodel,” Hadid has been credited with reshaping the
universe of displaying in a 21st century, and reinventing a purpose of the
supermodel in millennial culture. Through a implausible strech of her
amicable media channels, she connects with fans around a universe – over 10
million on Instagram alone – and offers them a unique, behind-the-scenes
glance into her lifestyle as a trend-setting character icon. She has
seemed on a covers of Vogue, W, Harper’s Bazaar, Elle, TeenVogue,
Numéro, Schön!, and CR Fashion Book, amongst
others, and has also seemed in song videos and radio programs
around a world.

“I never suspicion we would be asked to pattern a plug collection, so it
still feels like a dream that Tommy approached me to collaborate,” said
Gigi Hadid. “His association is one that we honestly adore and have been a
fan of for my whole life, and Tommy is a easiest, many fun chairman to
work with. we have always looked adult to his brand, campaigns and design
style. we consider a collection celebrates a iconic Tommy lifestyle and
mixes a bit of everything: there are styles that are unequivocally hippie-chic,
styles that are sporty streetwear, and styles that are hoyden though girly;
everyone’s is going to adore a opposite partial of it.”

The collection and incense campaigns will be photographed in early
2016 in New York City, and will mangle globally in Fall 2016 with
dedicated print, online and out-of-home media placements worldwide.
Hadid’s debate will run alongside a brand’s anniversary promotion and
dedicated men’s tailored and underwear debate with code ambassador
Rafael Nadal. To serve support a tellurian partnership, Hadid will
attend disdainful launch events in pivotal markets around a world,
including appearing in a brand’s Hilfiger Collection fashion
uncover during New York Fashion Week.

Tommy Hilfiger has a prolonged story of operative with moving pop
enlightenment icons, and Hadid joins an expanding list of successful women
who have partnered with a brand. Past collaborators have included
Beyoncé, Kate Hudson, Charlotte Gainsbourg, Naomi Campbell, Naomi Watts
and Alexa Chung, and in new seasons, Suki and Immy Waterhouse, and
Behati Prinsloo have put their possess singular turn on what it means to be a
“Tommy Girl” today. The code has also garnered an impressive
list of tip models who have walked in a conform shows including
Kendall Jenner, Hailey Baldwin, Lizzy Jagger, Georgia May Jagger, Bella
Hadid, Binx Walton and Stella Maxwell, among others.

The Fall ’16 Hilfiger Collection and Tommy Hilfiger sportswear
collections, including Hadid’s plug and fragrance, will be available
during Tommy Hilfiger stores globally, by name wholesale
partners and online during Friends and supporters of the
code are invited to join a review on amicable media using
#TOMMYXGIGI and a handles @TommyHilfiger and @GigiHadid.

About Tommy Hilfiger

With a code portfolio that includes Tommy Hilfiger and Hilfiger
, Tommy Hilfiger is one of a world’s many famous premium
engineer lifestyle groups. Its concentration is conceptualizing and marketing
high-quality men’s tailored wardrobe and sportswear, women’s collection
attire and sportswear, kidswear, denim collections, underwear
(including robes, sleepwear and loungewear), shoes and accessories.
Through name licensees, Tommy Hilfiger offers interrelated lifestyle
products such as eyewear, watches, fragrance, jaunty attire (golf and
swim), socks, tiny leather goods, home products and luggage. The Hilfiger
product line consists of jeanswear and shoes for group and
women, accessories, and fragrance. Merchandise underneath a Tommy
and Hilfiger Denim brands is accessible to consumers
worldwide by an endless network of Tommy Hilfiger and Hilfiger
sell stores, heading specialty and dialect stores, select
online retailers, and during

About PVH

PVH Corp., one of a world’s largest attire companies, owns and
markets a iconic Calvin Klein and Tommy Hilfiger brands
worldwide. It is a world’s largest shirt and neckwear association and
markets a accumulation of products underneath a possess brands, Van Heusen,
Calvin Klein
, Tommy Hilfiger, IZOD, ARROW,
and Olga, and a protected brands, including Speedo,
Geoffrey Beene
, Kenneth Cole New York, Kenneth Cole
, MICHAEL Michael Kors, Sean John, Chaps,
and Ike Behar

: Forward-looking statements done in
this press release, including, but limitation, statements relating
to PVH Corp.’s (the “Company”) destiny plans, strategies, objectives,
expectations and intentions, are done pursuant to a protected harbor
supplies of a Private Securities Litigation Reform Act of 1995.
Investors are cautioned that such forward-looking statements are
inherently theme to risks and uncertainties, many of that can't be
likely with accuracy, and some of that competence not be anticipated,
including, but reduction (i) a Company’s plans, strategies,
objectives, expectations and intentions are theme to change during any
time during a option of a Company; (ii) a Company competence be
deliberate to be rarely leveraged, and uses a poignant apportionment of its
money flows to use such indebtedness, as a outcome of that the
Company competence not have sufficient supports to work a businesses in the
demeanour it intends or has operated in a past; (iii) a levels of sales
of a Company’s apparel, shoes and associated products, both to its
indiscriminate business and in a sell stores, and a border of
discounts and promotional pricing in that a Company and other
business partners are compulsory to engage, all of that can be affected
by continue conditions, changes in a economy, fuel prices, reductions
in travel, conform trends, consolidations, repositionings and
bankruptcies in a sell industries, and other factors; (iv) the
Company’s skeleton and formula of operations will be influenced by the
Company’s ability to conduct a enlargement and inventory; (v) a Company’s
operations and formula could be influenced by share restrictions and the
deception of guarantee controls (which, among other things, could limit
a Company’s ability to furnish products in cost-effective countries
that have a labor and technical imagination needed), a availability
and cost of tender materials, a Company’s ability to adjust timely to
changes in trade regulations and a emigration and growth of
manufacturers (which can impact where a Company’s products can best be
produced), changes in accessible bureau and shipping capacity, salary and
shipping cost escalation, and polite conflict, fight or militant acts, the
hazard of any of a foregoing, or domestic and labor instability in
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are designed to be sole or produced; (vi) illness epidemics and health
associated concerns, that could outcome in sealed factories, reduced
workforces, nonesuch of tender materials and inspection or embargoing of
products constructed in putrescent areas, as good as reduced consumer traffic
and purchasing, as consumers extent or stop selling in sequence to avoid
bearing or turn ill; and (vii) other risks and uncertainties
indicated from time to time in a Company’s filings with a Securities
and Exchange Commission.

The Company does not commence any requirement to refurbish publicly any
forward-looking statement, either as a outcome of a receipt of new
information, destiny events or otherwise.

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